{"title":"Manhattan Toy","description":"\u003cp\u003eManhattan Toy represents a distinctive voice in the developmental toy industry, positioning itself as a design-forward manufacturer that elevates childhood play objects to functional art while maintaining rigorous developmental standards for early childhood education. Founded in 1978 in New York City by Francis Goldwyn—grandson of legendary motion picture studio founder Sam Goldwyn—following his departure from a Coopers \u0026amp; Lybrand apprenticeship, the company achieved immediate commercial success with an innovative floppy plush dinosaur that challenged conventional stuffed toy construction through pioneering use of non-traditional fabrics and whimsical body styles that departed from industry norms. This initial success, which propelled sales to $5 million by 1986, established Manhattan Toy's philosophy of creating \"classic toys that appeal to both parents and children alike,\" a dual-audience approach that recognizes toys as both developmental tools for children and aesthetic objects within home environments. The company's commitment to design integrity was famously tested in 1987 when Goldwyn successfully litigated against Gerber Products Company for copyright infringement, securing a six-figure settlement that established important precedent for small toy manufacturers defending intellectual property against larger conglomerates, with Goldwyn's quoted determination that \"the puppy dog they kicked, bites\" reflecting the company's willingness to defend creative work.\u003c\/p\u003e\n\u003cp\u003eFollowing changes in ownership, Manhattan Toy relocated from New York to Minneapolis, Minnesota, where it has operated for decades under the creative direction of Jeanne Bleu and company leadership including President Nora O'Leary, maintaining its founding commitment to developmental play principles while expanding its portfolio to encompass plush toys, dolls, wooden toys, sensory products, activity centers, puppets, and educational materials across 500+ products designed with extensive trend research into contemporary home aesthetics and parenting preferences including gender-neutral design approaches. The company positions itself as a pioneer of developmental play, focusing on creating toys that provide \"the right challenge at the right time\" across cognitive, emotional, and social development stages, with the in-house design team—drawing from backgrounds in fashion, illustration, bookmaking, and graphic design rather than traditional toy design—conducting pattern research and maintaining relationships with ICTI-certified manufacturing partners in China, Vietnam, and Thailand to ensure environmental standards, fair employment practices, and workplace safety alongside rigorous testing to international safety standards including CPSIA, ASTM F963, EN71, and Canadian regulations. Distribution encompasses specialty retailers worldwide plus exclusive product lines for Target, Harrods UK, Barnes \u0026amp; Noble, and Anthropologie, with operations based in Minneapolis and Eden Valley, Minnesota for North American distribution alongside a European subsidiary in the United Kingdom. In March 2023, Crown Crafts acquired Manhattan Group, LLC (operating as Manhattan Toy) and its European subsidiary for approximately $24 million in projected annual sales, integrating the developmental toy specialist into Crown Crafts' infant and toddler product portfolio alongside the Sassy toys brand, with the acquisition making toys the largest product category within Crown Crafts at approximately 40% of overall sales while maintaining Manhattan Toy's Minneapolis operations, distribution facilities, and European presence under the Crown Crafts corporate structure.\u003c\/p\u003e","products":[{"product_id":"lego-ninjago-lloyd-ninja-warrior-13-plush","title":"LEGO Ninjago Lloyd Ninja Warrior 13\" Plush","description":"\u003cp class=\"lead\"\u003eLloyd Garmadon, the legendary Green Ninja and Master-in-Training, steps off the screen and out of the brick box as a soft, squeezable 13-inch plush minifigure. Designed by Manhattan Toy with inspiration from the post-Merge LEGO NINJAGO animated series, this officially licensed collectible captures Lloyd's iconic hooded warrior look in a format that's built for both play and display.\u003c\/p\u003e\n\u003ch2\u003eA Ninja Ready for Action and Display\u003c\/h2\u003e\n\u003cp\u003eThis isn't just a stuffed toy tossed onto a bed. Lloyd's plush body is durably constructed with flat feet that allow him to stand upright on a shelf, desk, or nightstand, making him a genuine piece of NINJAGO room decor. When he's not holding his ground as a collectible, he's soft enough to ride along on any adventure your young ninja has in mind. At 5 inches deep, 13 inches tall, and 7 inches wide, he's an enlarged take on the classic LEGO minifigure silhouette that fans will recognize instantly.\u003c\/p\u003e\n\u003ch2\u003eInspired by the Latest NINJAGO Adventures\u003c\/h2\u003e\n\u003cp\u003eThis version of Lloyd draws directly from his reprised role in the post-Merge NINJAGO animated series, where he leads a band of ninjas on quests to save dragons across Ninjago City and other realms. The printed warrior details on his outfit, his signature green hood, and his expressive yellow face all reflect the updated character design that current fans know and follow. It's a thoughtful touch that separates this plush from generic merchandise and connects it to the stories kids are watching right now.\u003c\/p\u003e\n\u003ch2\u003eQuality You Can Trust\u003c\/h2\u003e\n\u003cdl\u003e\n\u003cdt\u003eOfficially Licensed\u003c\/dt\u003e\n\u003cdd\u003eProduced under license from the LEGO Group by Manhattan Toy, a company with decades of experience crafting quality plush and children's toys. This is authentic NINJAGO merchandise through and through, not a knockoff or imitation.\u003c\/dd\u003e\n\u003cdt\u003eSafety Tested\u003c\/dt\u003e\n\u003cdd\u003eMeets or exceeds both EN71 and CPSIA safety regulations, so it's suitable for fans aged 4 and up. Parents can feel confident handing this to younger NINJAGO enthusiasts without worry.\u003c\/dd\u003e\n\u003cdt\u003eEasy to Care For\u003c\/dt\u003e\n\u003cdd\u003eNo complicated washing instructions here. Simply surface clean with a damp cloth and air dry. Lloyd bounces back ready for the next mission with minimal effort on your part.\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003ch2\u003eThe Perfect Gift for NINJAGO Fans\u003c\/h2\u003e\n\u003cp\u003eWhether it's a birthday, holiday, or a reward for mastering the way of the ninja, this Lloyd plush hits the mark for kids and collectors alike. He pairs naturally with other plush minifigures in the Manhattan Toy LEGO lineup, so building a full ninja squad is absolutely on the table. If there's a NINJAGO fan in your life, this is the kind of gift that earns a permanent spot in the collection. Add Lloyd to your cart and let the Green Ninja take up his post.\u003c\/p\u003e","brand":"Manhattan Toy","offers":[{"title":"Default Title","offer_id":39843532537942,"sku":"B086W3N54R","price":34.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0875\/3268\/files\/card-lego-ninjago-lloyd-ninja-warrior-13-plush.jpg?v=1773343947"}],"url":"https:\/\/www.pjsgames.com\/collections\/manhattan-toy.oembed","provider":"PJ's Games","version":"1.0","type":"link"}